Wednesday 26 March 2014

E Mail Newsletter – Importance of Creating Email Group



Email newsletter is used by almost all online business groups to keep in touch with their customers.  For the success of any online business, it is important to keep an active group that is interested in your products or services.  

Weekly or monthly email newsletter is a good way to maintain the contact with its members. Email presents an opportunity to go deeper with your connections by building trust and loyalty. If you can win a spot in the email inbox of a new prospect that means you have one more customer who is interested in your products or services.  

Watch a video below by DerekBanas about how to create Email Newsletter:



Email is still an unbelievably important tool for reaching and influencing your end markets. If you can successfully find a place in the inbox of members (without being unsubscribed) in your market, it can be considered as a big opportunity to cultivate relationships and influence decisions. If you do not have a close email group, you are missing a huge opportunity to build the most important business network because these people can be groomed into your future clients and supporters.

Your group should include your prospects, clients, professional contacts and supporters of your online business.  Do not create a group with a list of strangers who do not interest in your business.  Share with them something informative and interesting content through your newsletters in frequent intervals.


Your blog or website will give you a great help to develop this group.  A special offer placed in the blog or website can attract a lot of people who may become the members of your group. If the content on your blog is truly inspiring and educational, that may very well be enough to prompt the readers to subscribe to your updates. Offer eBooks or white papers/reports that provide relevant and insightful information in exchange with their email id and name.  Social media contacts can also do a lot of help in building a close group.

Existing clients and prospects should serve as the central part foundation of your close group, but if you want to grow your business, you must continue to enlarge your group with more interested members.  Attractive and informative content in your blog can be helpful in widening your contacts.  This content can be presented in many forms such as article, video, audio or images that are related to your niche.  

Do not send the newsletter with bullshits but fill it with valuable and interesting information.  Since the clients have the option to unsubscribe anytime, the quality of your newsletter is the main interesting part to do keep them active in your group. This group can be considered as the most valuable business asset, so build the relationship with intimacy and protect it with all your efforts.

Also Read:

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Wednesday 19 March 2014

How Article Rewriting Helps to Increase Web Traffic?


Article Submission
  
Article submission helps to increase website traffic.  When you publish your articles in different websites  your webpage will be viewed by many by clicking on the link that you have provided (most probably in the resource box) in the articles.   

When you publish more articles, the number of visitors of your web pages will also be increased.  Top search engine result pages (SERP) give more credit to the web pages that have more links from different sites. Creating more links from different websites (with good page ranks) is also a sure way to gain the attraction of the search engines.  


In addition to many other factors, search engines judge a site’s popularity based on the number (and ranking) of websites that link to it. Therefore, the more websites you can get to link to your website, the better your site will be positioned.  If your web page can be listed in the first 10 search results of a search engine, your web page will get a very good traffic.  So everybody is trying to get their web pages to be listed in the first page of search engine results.  For that effort, article writing is a good and popular method and this method is following by many successfully.  
  
How to Write an Article
  
Articles that are using for article submission should be prepared with good content having appropriate keywords.  Proper keywords will help the search engines to select and place it in their search result pages.  For this purpose who have to follow SEO guidelines for preparing an articles.  Learn to write good SEO articles for your different purposes .   

Click here to know more about how to write SEO articles.

For publishing articles, you can use articles that were written by you or the articles you have legal right to publish.  You can also hire writers for this purpose.  Another method is to use PLR articles which have public rights that allow anybody to use them for their purpose.  But these articles are using by many in different online platforms, so publishing them without re-writing properly will attract punishment from the search engines for duplication. But you can use these types of articles for your purpose by re-writing it properly.  
  
Article Re-Writing and Article Spinners
  
Re-writing can be done manually or automatically.  Automatic article spinners are available without much difficulty, but the articles produced by them may not produce the desired effect on the readers.  Most of the article spinners are producing only junks.  It is always better to do the re-writing manually. Another better option is to mix automatic and manual re-writing in a good proportion.

Article spinning is using the matching words in the article from a library of synonyms.  A collection of synonyms are inserted in the articles as alternatives as the matching words.  Using an automatic article spinner, you can create hundred versions of the same article and you can use them for different purposes.  But fully automatically created article will not produce the desired result to attract more readers for the article.  Use the automatic system wisely, and use them strictly under your supervision.  Then you can produce different unique articles based on the same topic successfully.  
  
Watch a video below by formmailhosting about Article Rewriting Software:



If you are using a PLR article for article submission, insert the required keywords for the topic to get noticed by the search engines.  If you can use this method effectively you can successfully create more traffic for your website or blog.  Select a unique article first and use only good quality article spinner for helping you to re-write. 

Also Read:


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Wednesday 12 March 2014

How to Use Your Blog to Promote Affiliate Marketing



Affiliate Marketing

A blog can be used successfully for the promotion of affiliate marketing.  

A blog will give you freedom from usual promotional or marketing campaigns that you have to do to promote your affiliate business.  It will save you a lot of time and energy and you can use this extra time for the betterment of the blog posts.  

But your blog should have to maintain certain criteria to give a better performance as per your expectation.  

Watch a video below by LisaIrby about Blogging and Affiliate Marketing:



Blogging for the Promotion of Affiliate Marketing

When you blog for the promotion of affiliate marketing you should give more emphasis on some factors such as product selection, blog traffic, online presence of the blogger, value of the content etc.  Follow the tips below for successful blogging to promote affiliate marketing:

  • When selecting a product to market, make sure that the product has some relevance to the topic that is discussing in the blog.  Otherwise readers will not show any interest in the product.  If you blog about gardening, market a product that is related to gardening.   It can be seeds of flowers, fertilizers, equipments for gardening purposes or books about gardening etc. 
  • Blog content is the main thing that attracts the readers.  It is not the topic but the quality of the content that attract people to read your posts and wait for the next post.  When you want to market something, make sure that you are using first class content for blogging.  By reading a good article, the readers may be interested to click on your affiliate link and the conversion can be made successfully. But for this, good contents are very necessary and these contents can be in the form of article, video, audio, images or combination of all these.
  • Blog traffic is the next thing you have to concentrate.  Your blog should have a very good traffic to get better conversion rate.  Good contents with appropriate keywords will attract search engines and that itself will give you a lot of traffic.  But do not depend only on search engine traffic. You can write articles to promote your blog and also you can use social media sites and social forums for this purpose.  Get a lot of back links and that will help you to get noticed by the search engines.  By using all these multiple efforts only you can create a good traffic for your blog.  To attract readers, you can make some offers or you can conduct quizzes or competitions for the readers to participate.  All these efforts will attract more readers to your blog.
  • One important thing to consider when marketing a product is that the customers are more interested get the offers from somebody who has real identity.  Many people will not show much interest to buy something from an automated link that has no real face.  As a good blogger, you should create a good online presence in different platforms.  In your blog platform itself, give your personal details and using the same identity write articles, participate in social media sites and social forum’s discussions.  Establish yourself as an authority in your niche.  This will create more confidence in your customers and that will give you good conversions rate also.

The points discussed above will help you to do successful blogging to promote affiliate marketing.  

These are only guide lines which will help you to produce a better result.  Try this with a positive thinking mind and learn from the mistakes.  If you have determined to win, the success will be yours.  Use the above tips for the betterment of your marketing strategy.

 John Chow’s blogging tutorial will help you to do successful blogging, if you are interested to seek professional help.   Nearly 2,00, 000 people have used this course for successful blogging.

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